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Sunday, March 15, 2020

Weekend Box-Office: Coronavirus Hits Domestic Box Office; Lowest Level in Over Two Decades

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If last week the domestic box-office was relatively unaffected by the COVID-19 pandemic, this weekend we're seeing a major impact, with drops between 60-80% for all releases, both old and new, as theater closings continue to rise. The total box-office this weekend amounted to an estimated $50.3 million, which is a 22-year low. It hasn't been this bad since the weekend of October 3-November 1, 1998.

Find out more about the weekend box-office after the jump.






With things as bad as they are, all three new wide releases either fell below expecations, or barely managed to meet them. Overseas markets were just as difficult for new releases due to cinema closures.

The Pixar/Disney movie "Onward" held on top for a second weekend with $10.5 million. The film dropped a massive 73% and its domestic total has reached $60.2 million after ten days. Overseas it added another $6.8 million for a total of $41.4 million internationally.

Lionsgate's new release, the Christian drama "I Still Believe", opened in second place with $9.5 million from 3,250 theaters, which is lower than the expected $10-11 million debut. The film received a mixed-to-negative reception from critics (43% on Rotten Tomatoes and 37 on Metacritic), while audiences loved it  (98% Audience Score on RT and an "A" grade from CinemaScore's polls).

The Vin Diesel starrer "Bloodshot" opened in third place with $9.3 million, which is very close to initial projections. The film also debuted in 50 international markets and raked in $13 million. Critics didn't enjoy it (31% on Rotten and 44 on Metacritic), but like the previous new release, audiences mostly liked it (77% Audience Score on RT and a "B" grade from CinemaScore).

In fourth place we find the Blumhouse thriller "The Invisible Man" which dropped 60%, grossing $6 million over the weekend. The film's domestic tally has reached $64.4 million after three weeks, and overseas it added another $6.2 million for a $58 million total. Its worldwide total now stands at $122.7 million against a $7 million budget.

The Top 5 is rounded out by the last of the new wide release, another Blumhouse flick, the action thriller "The Hunt", which opened with a modest $5.3 million from 3,028 theaters. The film's September 2019 release was delayed following the Dayton and El Paso mass shootings, and in the end releasing it now wasn't the best idea, either. The film's saving grace is that it only cost $14 million to produce, but as the domestic market is bound to get worse, it might have trouble recouping its production costs. The film has received a mediocre reception from both critics (54% on RT and 50 on Metacritic) and audiences (65% on RT and a "C+" from CinemaScore).







New Wide Releases: "I Still Believe, "The Hunt", "Bloodshot".

Biggest Drop : "Impractical Jokers: The Movie" (-77%)

Smallest Drop : "The Invisible Man (-60%)

Rank Title Weekend Gross Domestic Total Foreign Total Budget
1 Onward $10.5M $60.2M $41.4M $200M
2 I Still Believe $9.5M $9.5M N/A $14M
3 Bloodshot $9.3M $10.5M $15.1M $45M
4 The Invisible Man $6M $64.4M $58.3M $7M
5 The Hunt $5.3M $5.7M $0.7M $14M
6 Sonic the Hedgehog $2.5M $145.8M $160.7M $85M
7 The Way Back $2.4M $13.4M $0.9M $25M
8 The Call of the Wild $2.2M $62.1M $45.2M $135M
9 Emma $1.3M $10M $15.1M N/A
10 Bad Boyd for Life $1.1M $204.2M $213.5M $90M






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