Box-Office: Luc Besson's LUCY Overpowers Brett Ratner's HERCULES

box-office-lucy-scarlett-johansson-hercules-dwayne-johnson

This weekend is living proof that PG-13 big budget epics are no match for a good mid-budget R-rated action flick. The lesson of the week was offered by Luc Besson's sci-fi actioner "Lucy" starring Scarlett Johansson, which opened at the top of the box-office with an impressive $44 million versus a $40 million budget. Pretty far behind in second place, Brett Ratner's $100 million sword-and-sandal epic "Hercules" starring Dwayne Johnson only managed to gross $29 million for its first weekend, not really below expectations, but a difficult outcome for a movie this expensive. The film also grossed $28 million overseas, which sweetens the result a bit for Paramount.

This week's other wide opener, the romcom "And So It Goes" starring Michael Douglas and Diane Keaton finished eigth with $4.5 million, although the film was released on far less screens than the other wide releases.

New Wide Releases: "Lucy", "Hercules", "And So It Goes".

Biggest Drop : "The Purge: Anarchy" (-66%)

Smallest Drop : "Planes: Fire and Rescue" (-46%)

Rank	Title	Weekend	Domestic	Foreign	Budget	Days
1	Lucy	$44M	$44M	N/A	$40M	3
2	Hercules	$29M	$29M	$28M	$100M	3
3	Dawn of the Planet of the Apes	$16M	$172M	$181M	$170M	17
4	The Purge: Anarchy	$9.8M	$51M	$6.7M	$9M	10
5	Planes: Fire and Rescue	$9.3M	$35M	$21M	$50M	10
6	Sex Tape	$5.9M	$26M	$10M	$40M	10
7	Transformers: Age of Extinction	$4.6M	$236M	$730M	$210M	31
8	And So It Goes	$4.5M	$4.5M	N/A	N/A	3
9	Tammy	$3.4M	$78M	$6M	$20M	26
10	A Most Wanted Man	$2.7M	$2.7M	N/A	N/A	3

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Sunday, July 27, 2014

Box-Office: Luc Besson's LUCY Overpowers Brett Ratner's HERCULES